10k to $10k

Unbothered. Moisturised. Happy. In my lane. Focused. Flourishing.

10k Hours Progress (11.73%)

$10k/mo Progress (26.24%)

Milestones

Aug 2025
Official first post
Dec 2022
Launched fnb.tools
Dec 2022
Day One

Show all posts ⌄ Open archives

Client work - R (37th rep)

28 March 2025

Web development | Social media content

Earned: $1,445.00 // Time: 6.0 hours

Client work - F

14 March 2025

Web & Shopify development | Workflow automation

Earned: $892.89 // Time: 11.5 hours

Client work - R (36th rep)

28 February 2025

Web development | Social media content

Earned: $1,445.00 // Time: 6.0 hours

Client work - S (24th rep)

28 February 2025

Fractional GM

Earned: $900.00 // Time: 4.0 hours

Client work - S (23rd rep)

31 January 2025

Fractional GM

Earned: $900.00 // Time: 4.0 hours

Client work - R (35th rep)

28 January 2025

Web development | Social media content

Earned: $1,445.00 // Time: 6.0 hours

Client work - F

10 January 2025

Web & Shopify development | Workflow automation

Earned: $151.85 // Time: 2.0 hours

Client work - S (22nd rep)

31 December 2024

Fractional GM

Earned: $900.00 // Time: 4.0 hours

Client work - R (34th rep)

28 December 2024

Web development | Social media content

Earned: $1,445.00 // Time: 6.0 hours

Client work - F

23 December 2024

Web & Shopify development | Workflow automation

Earned: $192.91 // Time: 2.5 hours

Showing changelogs 111-120 out of 226

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About

I have a degree in Marketing Management from University of Otago, New Zealand. I ran a successful restaurant for 13 years in Singapore, a brutally competitive market for F&B. I also ran a bakery for 7 of those years. I sold both businesses for 6 figures in 2019.

Then I taught myself to code, and have been working in software since. In 2021, I was hired as General Manager for a restaurant software startup, where I helped market and grow the app to $400k/year revenue.

On the side, I started building my own small projects, aimed at near-passive income. So began a 10,000-hour-long experiment to see if I can make $10k/month by "f*cking around and finding out". This blog is a daily record of the real hours spent & dollars earned.

Banner art L-R © Me, Citadel 9, me, me, me.

Inspirations:
Daily blogging - Alex West
Design - JWZ, p0libius
10k Hours - Ryan Kulp

Stats

Journey start: 28 March 2022

Progress logs: 226

∑ Time spent: 1172.7 hours (11.73% to 10k)

Avg time/mo: 23.1 hours

∑ Dollars earned: $133,271.02

$/mo: $2,624.04 (26.24% to $10k/m)

$/hour: $113.64

10k to $10k

Milestones

About

Stats

Time Invested

Money Earned